Why You Should Try Different Roasts

Coffee has long been a staple in our homes and in our culture. To many, it is a necessary part of starting the day but doesn’t go much beyond that. For others it is the caffeine delivery system of choice, but not much more. Yet, coffee is also one of the most complex, labor-intensive beverages that we consume on a regular basis.

Each coffee species provides a different flavor profile. Within the same species, a coffee can change dramatically based on where it is grown, how it is harvested, and how it is handled after harvesting. Everything from temperature, rainfall, and soil composition, to the warehouse conditions and packaging, can affect how your coffee tastes. Closer to home, each coffee has different flavors that can be emphasized or masked at different roast levels. The caffeine content remains roughly the same, but flavor changes dramatically.

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